I know, it's been an age since I posted, but I just wanted to share this. Occurred to me that you might find this interesting when I was e-mailing someone about it using Hayley as an example.
I don't know if any of you are on You Gov but I just wanted to say that it's incredibly interesting and would be amazing for market research and how an artist can reach potential audiences. Very, VERY interesting.
There are two levels. There is the main page, where people vote, leave opinions and has basic information about what type of people like a certain interest. The other part is the "profiler". A more in depth analysis of what type of person likes the interest. In this post I am going to show you the profiler, not her main page. This is the UK version. The US has its own website but they don't appear to have the profiling feature nor even have Hayley on it.
I found it amusing to check Sarah Brightman on both US and UK. According to YouGov, she's hated in the UK, but loved in the US. XD